Header

Language Selection

Main navigation

Search

Inspired traveling

The long-awaited vacation season is about to start. Let "Switzerland Tourism" inspire you with tips for Swiss vacations, and discover exclusive preferential offers from our partners for the trip of your dreams – whether close to home or far away. Anticipation is guaranteed!

american-express-selects-hauptbild-06-2025-1

For local explorers, water lovers and sports enthusiasts

Will you be holidaying in Switzerland this year? Then don’t miss out on the tips from "Switzerland Tourism". Here’s a taster to get you in the vacation mood: Drink in the fresh mountain air on the "Via Alpina" hiking trail in 20 daily stages – or as many as you like. Enjoy the breathtaking views on a hiking tour or experience a magical sunrise at the Matterhorn. For those who enjoy spending time on and in the water, "Switzerland Tourism" takes you to the most beautiful lakes in which to bathe, rivers for long walks, and roaring waterfalls at which to linger. Or would you prefer to get around on two wheels rather than two feet? If so, you’ll find that you’re catered for to perfection with more than 12,000 km of cycling paths . With an e-bike from "OLEYVO" you can cycle through the countryside more comfortably – and with a CHF 300.- discount. You can also start planning longer trips, including your outward journey, with a car from "Hertz" at preferential terms and conditions.

You certainly won’t go hungry

If you’re going on vacation in Central Switzerland, the "48°" in Schindellegi has a gastronomic summer highlight in store: Try out tasty grilled food to your heart’s content, prepared with love and to perfection. If a visit to Graubünden is on your itinerary, head over to the "Guarda Val" for natural gourmet dishes combined with fine wines from the cellar. Or are you in the mood for a city break? In Bern, the "OLYMPIA" , the GaultMillau "POP of the Year 2026", combines the informal atmosphere of a bistro with the gastronomic flair of a fine dining restaurant – the "OLYMPIA" also offers comfortable accommodation.Speaking of accommodation: With the "HotelCard", the "Half Fare Travelcard" for Swiss hotels, you benefit from generous discounts at 500 top hotels throughout Switzerland – and with your American Express Card, you save up to CHF 293.- when purchasing the "HotelCard". Try your luck in the "Swiss Deluxe Hotels" prize draw, and win CHF 2,000.- for a stay at one of the most luxurious hotels in Switzerland. Browse the selection online – and mull over where you’d most like to spend your luxury vacation.

Mindful travel

Respecting the environment is also important when traveling. Only then will future generations be able to enjoy our wonders of nature like us. "Switzerland Tourism" has therefore created a practical guide  to help make sure that you leave as small a carbon footprint as possible on your travels. Those who prepare for their upcoming vacation by reading the tips on public transportation, travel times and regionality also tend to travel more authentically – and enjoy unique travel experiences. The guide is also a valuable resource for travelers visiting Switzerland from abroad.

Vacations further afield

If you’d like to leave home for a while and you prefer to discover new places at a relaxed pace, "e-hoi" is the right place for you: Book your dream cruise, including sea views, gastronomic delights, as well as trips to explore pulsating cities and wonders of nature. With your American Express Card, you enjoy a 20% discount on selected cruises. Or is a beach holiday or a special golf vacation in Africa more what you have in mind? Then "Sphinx Travel" has exclusive offers for you.

Plan your vacation with inspiration and anticipation. We hope that you have a great trip!

More Stories

Turning passion into success: interviews with female founders

Entrepreneurship starts with an idea – and the courage to make it happen. Four female entrepreneurs share their stories and valuable tips for all those who want to follow their own path.

Things are getting homely now: ideas for your most beautiful summer at home

In the last newsletter we travelled through Switzerland – now we’re going to stay at home for a while. And gladly! As your home will become the most beautiful travel destination this summer with the right ideas and accessories. You can find fresh inspiration to revive your balcony, garden or favorite room here.

Three disciplines, zero stress: our easygoing kind of "triathlon"

Now is the perfect time to jump start your body, palate and appetite for discovery. Our relaxed "triathlon" combines sport, indulgence and fresh perspectives on Switzerland – for active people and all those who prefer to watch. That’s how to enjoy the spring!